Wild Horse Reservoir — Aurora Water

Aurora Water serves nearly 400,000 residents east of Denver with water. To ensure emergency reserves are sufficient and to meet future needs, Aurora Water is permitting and planning the new Wild Horse Reservoir in Park County. The off-channel reservoir will use existing infrastructure and water rights and provide new recreational opportunities in the high country.

Sigler Communications is supporting Aurora Water on the permitting and planning for Wild Horse Reservoir. Sigler helped brand the reservoir, developed a strategic communications plan/stakeholder engagement plan and is working with Aurora Water on implementing stakeholder outreach and the media relations necessary for permits and approvals of the project. Sigler has helped Aurora Water communicate its innovative approach to water, including publicizing its use of the London Mine, Prairie Waters and WISE aggressive conservation measures, resulting in some of the lowest GPCD numbers in the state. Our team created a dedicated website, animated videos, fact sheets, eNewsletters and providing event and community outreach support.

Aurora has encountered no opposition and received extremely positive media coverage about the innovative way in which Aurora is managing its water supply.