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WaterColorado Springs, CO

Colorado Springs Utilities — Southern Delivery System

Major Water Infrastructure Project

Colorado Springs Utilities determined in 1996 a new major water infrastructure project would need to be built to supply water to its customers through the 21st century. The Southern Delivery System (SDS) included 50 miles of pipe, three water pump stations and a water treatment plant. The $825 million project required more than 400 permits and approvals, several years of water rate increases and the acquisition of 270 private-property parcels. It was the largest water project to be built in the western U.S. that decade.

Sigler Communications was hired via competitive bid to support the Southern Delivery System in November 2007. We supported communications efforts related to SDS' permitting and planning, land acquisition, rate case communications and project construction and start-up.

We provided extensive support in the areas of strategic communications planning, stakeholder engagement, message development, branding, writing and graphic design. We worked extensively with project engineers, architects, program managers, environmental managers, attorneys, and government relations personnel in telling the story of SDS.

SDS was completed on time to the exact day projected for completion — April 28, 2016 — and $160 million under budget. The successful communications efforts are credited with allowing the project to finish with stakeholder support and absent litigation. SDS received the AWWA Public Communications Achievement Award in 2014 and was identified by Water and Wastes Digest as one of the top projects in the nation.

Flagship Water Infrastructure Project

The project at a glance

Project investment

$825 million

System scale

50 miles of pipe · 3 pump stations · water treatment plant

Approval scope

400+ permits and approvals

Outcome

Completed April 28, 2016 · $160 million under budget

Project Arc

A long regulatory and public-affairs arc

SDS required more than 400 permits and approvals, several years of water-rate increases, and acquisition of 270 private-property parcels. Sigler joined the program in November 2007 to support permitting and planning, land acquisition, rate-case communications, construction, and start-up.

Stakeholder Map

Who had to understand the work — and how

Ratepayers and property owners

Explained the project need, rate implications, land-acquisition process, and construction impacts in clear public-facing language.

Technical and project leadership

Worked alongside engineers, architects, program managers, environmental managers, attorneys, and government-relations personnel to keep the project story accurate and consistent.

Community stakeholders

Built communications around the long-term water-supply need so the project could advance with support rather than litigation.

Communications Artifacts

What the project team put into the field

  • Strategic communications plans
  • Rate-case communications
  • Message development and branding
  • Writing and graphic design
  • Permitting, land-acquisition, construction, and start-up communications

What the Work Demonstrates

On a project this visible, communications has to travel with the capital program from approvals through operations. The documented outcome — an on-time completion, $160 million under budget, stakeholder support, and no litigation — reflects sustained, cross-functional work rather than a late-stage public-information push.

Project Questions

What prospective clients often want to know

What was Southern Delivery System?

SDS was Colorado Springs Utilities’ major water-delivery program, including 50 miles of pipe, three pump stations, and a water treatment plant.

What communications work did Sigler provide?

Sigler supported permitting and planning, land acquisition, rate-case communications, construction, and start-up through strategic planning, stakeholder engagement, message development, branding, writing, and graphic design.

What was the project outcome?

SDS was completed on the exact projected date — April 28, 2016 — and $160 million under budget, with stakeholder support and absent litigation.

Related Proof

Explore the practice behind the project

Project Details

Sector

Water

Service Type

Major Water Infrastructure Project

Location

Colorado Springs, CO

Project Phase

Construction

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